Talk It Out: Successful Focus Group Discussion Tips

A lot of thoughtful work and planning goes into ensuring a focus group discussion generates the type of deep insights a client seeks. Here are a few tips from our experts on how to successfully moderate one. Focus groups generate deep insights by bringing together a small group of people (usually about eight to ten)…

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To Poll or Not to Poll

Poll Response

Due To The Prominence Of Polls, Clients Often Come To Meeting Street Insights Assuming They Are The Best And Easiest Method For Getting The Information They Need. Often This Is True. Sometimes It’s Not. When we at Meeting Street tell new acquaintances what we do for a living, most people hear “market research” and think…

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The Benefits of Market Research

Market research is the best tool for getting the targeted, industry-specific insights required to make truly strategic business decisions. Strengthening or expanding your organization’s foothold in the market can be challenging. There are numerous factors to take into account. Some are standard considerations, such as best practices surrounding business management and administration. Others are more…

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The Impact of the Pandemic on Survey Research

A deeper look at how the pandemic affected polling It’s been over one year since we published a letter to our clients about the changes that the COVID-19 pandemic brought to Meeting Street Insights. We wanted to take this opportunity to take a deeper look at how the pandemic affected polling in both the long-…

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Voters and The Supreme Court

New research from Meeting Street Insights shows that the Supreme Court is one of many important election issues for voters. With the passing of Justice Ruth Bader Ginsburg, the Supreme Court has taken on new importance in the discourse around the Presidential and Senate elections. Meeting Street Insights launched a national survey to learn more…

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Mailing It In

Mailbox Showing Early Voting

A new survey by Meeting Street Insights shows that over two-thirds of voters plan to cast their ballots early. More voters are likely to mail in absentee ballots or vote early this year than ever before. Here in North Carolina, for instance, over 800,000 voters have already requested absentee ballots. That’s nearly one-fifth of the total number…

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Voter Opinions on the Economic Fallout of COVID-19

The second post in the ongoing national survey series about COVID-19, How Coronavirus is Changing America, focuses on job losses and public perception of the economy. The economic disruption caused by COVID-19 is staggering. Despite the federal government’s passage of the CARES Act, PPP, and subsequent other bailout efforts, the U.S. economy has lost all…

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What are the pros and cons of online survey research?

Online surveys are just one of the many tools that public opinion researchers have to gather data. Thanks to a proliferation of DIY online survey platforms (with funny primate names), the mechanism is widely understood and used. As with most tools, online survey research offers a host of benefits and drawbacks that are important to…

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Getting to the Heart of the Most Important Issue for Voters in 2020

With so much focus on impeachment, recession fears, and conflicts in the Middle East, it’s easy to overlook one important data point. Health care remains the most important issue for voters who are deciding how they are going to vote for U.S. Congress in November.   In fact, health care far surpasses any other voter issue.…

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